Search It Brainstorming STEP 1 Google AdWords Keyword Tool STEP 2 fulfillment STEP
Besides all the examples that use the word fulfillment, here's an edited list to give you a feel for what I found.
fulfillment fulfillment house fulfillment service fulfillment companies fulfillment fund fulfillment company fulfillment houses product fulfillment e fulfillment national fulfillment drop shipment expenses positioning campaign banking understanding package management promotions reports e-fulfillment technology forecasts transportation
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From here, I'll extract General Keywords, like "demand" and "fulfillment" and "shipment" and "service" (just to pick a few). Then I'll feed these "concept-level" words back into WINDOWS #1 (DEMAND) and #2 (SUPPLY) to brainstorm and prune a whole new series of HIGH-PROFIT- POTENTIAL keywords. Add these words to your MASTER KEYWORD LIST, too.
For example, if I feed "service" into my DEMAND WINDOW, I'll get...
935386 dating service
914527 online dating service
667318 cellular phone service
472834 adult dating services
366251 internet service
320963 wireless service
292096 us postal service
247491 translation service
247406 christian dating service
229137 phone service
113135 merchant service <snipped>
Please note that this new direction... this great group of profitable words... is not about pricing, but they are perfect. for our target market of serious business people with serious business needs.
Are you thinking...
"What does fulfillment or customer service or sales have to do with my pricing consulting business or Make Your Price Sell!?"
Absolutely... positively... everything.
Am I suggesting that you fool business people who are looking for information about these topics? No, not at all.
If someone is searching for "fulfillment" (in the non-Zen sense of the word!), she already has a product. A product that needs a Perfect Price.
Obviously, Keyword-Focused Content Pages about pricing are much more tightly targeted to both my service and SiteSell's Make Your Price Sell! (MYPS!) product. It's easy to write a good page that PREsells your service, or recommends a visit to the MYPS! sales site.
And of course, this is a "must do." It's easy and effective.
But let's say that someone just found my page about order fulfillment. It's a terrific high-value page that delivers just what she was searching for. But how do I get it to lead to a contact phone call or Web form to the merchants that I represent?
Remember... PREselling is really about selling yourself to your customer through great content. So, once I have PRE-sold with great content about fulfillment issues on the Net, I lead into a few closing links.
The first one would go to my consulting company's "About Us" page where I would also include full contact info, including a convenient contact form...
Contact our professional pricing consultants for a special online quote. Let US look after YOUR bottom line!
One link will go to a fulfillment company that I represent as an affiliate. Click!
And I'll follow that with another affiliate link...
On a tight budget? Make Your Price Sell!
gives you affordable cutting-edge pricing technology. I highly recommend it. See what you think...
Click!
My target customer does not necessarily have to be looking for pricing info -- if I can intercept her in any of her daily needs, I can make her aware of my wonderful pricing service (or the products I represent) and how my service would be beneficial for her.
Bottom line? If your keyword attracts your target market, there is always a way, with just a touch of creativity, to stretch her to other products that are also likely to fall within her "list of needs." It's all part of effective communication on the Net (And that's where Make Your Content PREsell! comes to your rescue!)
Take three little windows (DEMAND, SUPPLY, and BREAKOUT).
Approach matters from two different directions (from the KEYWORD END and the CUSTOMER END)...
And you've isolated your service's theme down to a profitable little niche, and you have a great list of profitable content that's almost ready to write itself!
Consider getting Site Build It! to do it ALL for you. It can build and research and even analyze an endless stream of HIGH-PROFITABILITY keywords for you. What a time-saver! No other product does what the Site Build It! system does. and at such an affordable price.
Continue reading here: Yahoo Search Marketing Sponsored Search
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