Using recommended resources

One of my business mentors, Hubert Humphrey, used to always tell us "become a student of the business".

I remember taking that statement to heart.

And even though my association with Hubert is long over, I continually apply this "student of the business" mentality to everything I do.

And although I consider it to be extremely important to "follow the 8-step plan" carefully - especially if this is your first website - I also want to encourage you to become students of this business as well.

And my list of recommended resources located in the back of this manual is a good place to begin expanding your knowledge once you've got a foundation.

But don't stop there.

Once you are comfortable with publishing revenue-generating websites - start looking around.

Try to become better at what you do.

TEST things.

Attend conferences.

I guess I'm saying that each reader needs to use my training as the starting point for a new career - and not simply clone everything you see me doing.

For instance, some of my readers discovered they had a preference for design work - and so instead of focusing exclusively on "affiliate" sites, began studying web design - which led to a lucrative home-based business outside of the "affiliate model" I teach.

She had become a student of the business.

Another reader used his newly acquired skills to sell real estate - and boosted his realtor income dramatically.

His sites routinely outrank the parent company.

He had become a student of the business.

And in several cases, I've heard from those who teamed-up with others - splitting the writing and web management functions between them.

One such team recently bought their own server rather than use my hosting recommendations.

They had become a student of the business.

So once you get your feet wet and are getting the revenue flowing, I encourage you to spread your wings a bit.

Innovate and get good at what you do.

It'll pay off BIG time!

Continue reading here: Preparing for the ups and downs

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