About The Author

Last Updated on Fri, 11 Nov 2022 | Google Adsense

James Martell is a Canadian businessman who resides with his wife Arlene and four children Adam, Justin, Shelby and Victoria in White Rock, a suburb of Vancouver, British Columbia.

Although a carpenter by trade, James has been in business for himself most of his adult life.

Immediately before his foray into website publishing in 1999, he owned and operated two successful telecom services in the Vancouver area.

One was an innovative idea that used a simple voicemail platform to offer extended-local-calling for a flat fee instead of the usual per-minute rates charged by the local phone company.

His second service offered residents of Vancouver a series of telephone-based information hotlines, such as movie listings, winning lottery numbers, and road reports.

Listeners received the desired announcements after listening to a 15-second radio-style commercial.

Although these services were very popular with the public, they were eventually shut down due to the huge amounts of capital and human recourses needed to successfully compete with the Telco's.

On the heels of dissolving these businesses, he discovered the lucrative world of affiliate marketing from an associate who was doing well offering North American consumers free ISP accounts.

Eager for similar success, James built his first website with FrontPage using only the "know-how" his friend taught him.

Soon he was getting a staggering 5000 visitors a day though natural search results at the major search engines.

He was so intrigued by this innovative and interesting web-based way to make money that he studied anything and everything related to the Internet.

To his surprise, he discovered that numerous other industries also offered revenue-sharing opportunities (affiliate programs) to web site owners.

This prompted him to build another site. He chose satellite TV as the topic and developed a site that drove traffic to a company offering consumers a free satellite TV dish in exchange for a yearly commitment.

And, as was the case with the free ISP site, the traffic he was getting at the search engines was high, - so once again he started earning good money with affiliate programs.

Within the first six-months, he branched out with four additional sites, providing him and his family with an excellent monthly income, similar to his former traditional business, but without any of the operational overhead he was used to.

Whereas, most webmasters and some industry experts at that time tended to complicate matters, Martell was more inclined to discover the underlying structure of site design and traffic generation so that he could apply a set of basic rules and procedures to any site he built in the future -with the goal being to ensure repeatable success.

After first teaching a few of his friends the basic rules he formulated, - and then witnessing their successes - James and former business partner, Chuck Anderson, joined forces to launch a series of $1000-$2000 workshops in the Vancouver area to train others.

These classes were eventually discontinued because they took valuable time away from his main business: publishing revenue-generating websites.

But - as any listener to the "buzz" knows, James gets a lot of personal satisfaction from seeing others succeed with his methods.

So to replace his 2001-2002 classes, he released a downloadable training on May 10th, 2002, that would be a "home-study" version of the live classes.

That downloadable training was entitled James Martell's Affiliate Marketers Handbook - 2002.

Organizing the original handbook took him and a full-time editor 6 months to complete.

In late 2004, as a service to readers, he released the 2005 "revisited" version, a compilation of 28 additional points, most of which were released over the first 21/2 years on his password protected "updates" page.

In late 2005, after witnessing a year of ongoing changes at Google, taking-in feedback from students, and weighing the observations he made from his own business, James decided it was time to provide readers with a thoroughly "refreshed" handbook.

This latest "refreshed" version took James and a part-time editor a full 3 months to complete.

Highlights to this most recent version include the full integration of the original 28 points from the 2005 edition into the manual, 13 additional updates, new screenshots, a series of helpful video tutorials, and much more.

And, this "refreshed" version provides students with the truly unique and valuable opportunity to watch James as he builds a website from scratch, page-by-page.

Students actually watch James go through the process of finding a topic, determining the keywords to use, designing the site, building each page, writing all of the content, working with Google AdSense, and more! And added screenshots allow students to complete the process with James, hand-in-hand for the very best results - online success.

And speaking of success, in the years since the handbook came out, numerous people have written to say that they, too, have enjoyed much success, thanks to the training.

In fact, numerous individuals got wind of James' Internet success and bought the manual too - with several eventually earning very comfortable incomes, on par with James' excellent income.

James works from his home office - with his wife Arlene writing the content - while he manages websites in dozens of different industries - all of which generate revenue through the "performance advertising" model - the key concept behind affiliate programs.

Some observers of his current lifestyle and publishing success on the Net might say that he's lucky - and I'd agree. He was at the right place, at the right time, with the right "know-how." But, I'd also say that his passionate desire to provide for his family is the real key to his success.

And if you also have a great motivation for success in this business, I'd like to encourage you to follow the model that James has laid out in this excellent training.

For it not only works for him - I've seen it work for numerous others who are following in his footsteps.

The bottom line is this: You have an excellent mentor in James Martell.

And you can have twice-a-month access to recorded conversations of James discussing the ups and downs of website publishing to ensure that you stay inspired, informed, and motivated, as you learn how to publish profitable websites of your own.

Until then, I wish you all the best,