Ten Important Facts That You Should Know About Facebook Marketing Tips
With the dawn of social media websites, new possibilities have opened up for many. Setting up a new business was once cumbersome work which required a number of long and strenuous steps. With the advent of online stores, it has become much easier to set up a virtual store and start earning real money! Today, Facebook is the most popular social media website for running a small or medium business. According to a survey, 30 million businesses have their stores on Facebook.
Here is a list of ten important facts and marketing tips you need to manage your Facebook page more effectively:
- 49% of small businesses have reported that Facebook marketing has been profitable for their businesses and helped generate more revenue. Facebook also offers paid advertisements now. If your pocket allows, use that feature to make your page visible to more viewers. Read the marketing tips Facebook offers.
- Facebook is the leading website among all social media platforms with 82% of small businesses registered on it. It is followed by YouTube, Twitter, and Linkedln. Most established businesses have integrated Facebook marketing in their company policies and employ dedicated staff to manage their Facebook Page.
- 44% of small businesses use Facebook to extract information about their competitors. When multiple companies are offering the same product, it is a good practice to stay one step ahead of the competition and keep an eye on what’s happening in the market.
- 84% of customers connect to their favorite label or brand through Facebook and claim that it is the sole site they visit on a daily basis! It would be a good marketing tip to explore the admin panel of your business page.
- The Facebook Messenger is used by 250 million people each month! Be approachable to your customers and interact with them via messaging. If you lack the resources to reply to each message individually, be very clear about how your fans can approach you.
- Users search Facebook 1 billion times every day. Make sure to include popular keywords in your page description which enable them to show up in searches more easily.
- Posts which include videos attract three times more views than posts which include plain text. Therefore manage your Facebook page carefully and vary the content you share with viewers. Try to insert relevant, and high quality videos as often as possible.
- 90% information which is transferred to the brain is visual so it is no surprise that 40% people respond better to visual information! Post relevant videos and pictures on your page frequently!
- 60% of Facebook and Instagram users sign in every day as compared to Twitter, where only 46% of people login on a daily basis. Facebook marketing has the potential to reach a wider range of clienteles daily.
- 46% of online users count on social media before making their purchases. Facebook not only allows you to read user reviews from people who have already tried the business or product, it also gives you the facility to make well-informed decisions by interacting with the seller prior to purchase; saving you regret, and money.
What Facebook marketing tips would you recommend?
Continue reading here: The Ultimate Guide to Measuring ROI in Social Media
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