Connect with LinkedIn
LinkedIn, located at www.linkedin.com, is a popular business-oriented social networking site that enables you to build a professional network of contacts. The primary purpose of this social network site is to allow you to maintain a list of contact details of people you know and trust in business. The people in your LinkedIn contact list are referred to as connections. You can invite anyone, regardless of whether or not the person is a LinkedIn user or not, to become one of your connections. Each time you add a new connection to your LinkedIn network you gain access to that person's connections. For example, by adding a new connection, you gain indirect access to that person's direct connections (your second-degree connections) and also the connections of your second-degree connections (called third-degree connections). Every time you create new connections, you are, in turn, tapping into a potentially large network of business leads that you can use to help grow your business.
For example, you can use your network of business connections to recruit employees by sending an internal message through LinkedIn outlining your needs to your contacts. In addition, you can use your connections to explore various business opportunities and to attract people to your Web site.
The LinkedIn service allows you to quickly build your contact list by searching for LinkedIn members you know from your current and past place of employment or from your past educational institutions. Moreover, as part of the sign-up process, you have the opportunity to build a profile page that others can see. Your profile page includes basic information about you, as well as more specific information about your present and past educational and business activities.
Connect with LinkedIn
1 Navigate to www.linkedin.com.
2 Log in to your account with your username and password.
3 Search for people in your field of interest by entering your industry into the Search field.
4 Click Go.
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Who has viewed my profile?
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Who has viewed my profile?
Scan the list for potential new contacts in your field.
You can click the results to visit the person's profile page and add them as a contact.
5 You can also search LinkdIn for potential job opportunities by selecting Jobs from the Search dropdown menu.
6 Search for your field of interest.
• Job search results appear.
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