Google Natural Search Example
To determine how many pages are showing up in the natural search listings, all you need to do is type your keywords into the search box of your favorite search engine. If your keyword contains more than one word, you should place the entire keyword in quotes("").
(Screenshot on the following page...)
See the Google example below:
Figure 2.2.3.d Google Search Results Page
Results 1 - 10 of abo ut fl.BGÜ.OOO fo r "sir camera". [0.17 seconds)
Canon USA Consumer Products - EOS
fSLR) Camera Systems
Official website with comprehensive details on
Canon's digits I and film SLR cameras. Provides a comparison chart and an archive of past products.
www. usa. can on. com/ef len se&'lin eu p/in d ex. html -63k - Cached - Similar pages
Hgwstuffworjffi "How Cameras Work" Since it doesnt need any electricity to take a picture, a manual SLR camera provides an excellent illustration of the fundamental processes □ f photography. ...
scien ce. h owstu ffw o rks. co m/ca mera. htm - 43k -Cached - Similar pages
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This example shows nearly 6.9 million results being returned for the keyword "slr camera". This is a very competitive keyword in the natural search listings. Clearly there is a lot of interest in "slr camera".
Now let's do a search for the keyword "EOS Rebel T2", which is the Canon SLR camera we used in our previous example:
Figure 2.2.3.e Google Search Results Page
Figure 2.2.3.e Google Search Results Page

This example shows only 182,000 results. That's only 9% of the results that were displayed for the more generic keyword "slr camera". Just as I had pointed out earlier in the paid search example, there is less competition for more specific keywords.
Continue reading here: Yahoo Keyword Suggestion Tool Example
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