Digital Creative Services
[Infographic] Netflix Vs Amazon Prime
SHARE THIS IMAGE ON YOUR SITEStreaming movies and TV shows is the new norm, we're able to access nearlyany film or series we want anywhere there is internet access. As this pastime has grown in popularity so too have number of content providers there are to choose from. The two front-runners in this industry are Netflix and Amazon Prime Instant, formerly LoveFilm Instant. At first glance these two services look extremely similar this makes choosing between them very difficult.
How To Disappear Online - A Guide To Removing Your Digital Footprint
Go back 100 years, and very often the only record of your existence would have been a tea stained birth certificate that your mum kept in a brown envelope in the bureaux at the top of the stairs. Jump forward a century to the present day, and it's pretty safe to say that from the moment you're born, your digital footprint (or digi-print) becomes imprinted out there on the silicon sand dunes of www. before you've even taken your first step.
How to Use Gated Content to Generate Leads
Gated content is one of the most effective lead generation tools in the content marketer's arsenal. It can, however, be a little tricky to decide which of your content assets should be locked behind a gate, what information you should solicit from your prospects in exchange for access, and where exactly in the sales and marketing funnel gated content should be deployed.
Gmail: The Battle Between Promotions And Primary Tabs
Gmail like a lot of Google applications is not everybody's cup of tea, and it might not be yours. However, there are literally hundreds of millions of people who are evidently very happy with the service and who use it as their primary email every single day. Even if your company isn't using Gmail as its email client, it is almost guaranteed that a significant proportion of your company's audience does.
3 Fantastic Flickr Hacks For Business
Social media, as I have now written countless times over recent weeks, has gone visual. This hasn't just recently happened by any means, but for some reason I find myself increasingly trying to drive this point home to social media marketers across the web. As a marketer, you will no doubt have already worked out which of your social networks is most valuable to you in terms of generating revenue, and the more discerning amongst you will have also taken note of those networks that engender the...
Epic Guide To Social Media Marketing
Throughout the last few years, more and more businesses have started to understand the value of social media. They have an understanding of the role it plays in their online presence, on their reputations, and how vital it is for thriving in an increasingly competitive business world. Indeed, this is a world where people can search the globe looking for the product that offers the best value for money without ever leaving the comfort of their armchair and they're doing it on social media.
5 Top Tips For Crafting Killer Headlines
This is a subject that I've found myself writing quite a lot about recently and I'm not actually surprised. Blogs are everywhere. I try and write persuasively as part of my job (as a blogger, as it happens) to convince business owners far and wide that they need a blog for their business, and maybe they're listening maybe they're even READING but, one thing's for sure the amount of business blogs out there is increasing dramatically on a daily basis. This is a good thing.
Content Intelligence - The New Normal for Content Management
Content may be king, but it's proliferating at a pace that makes it extremely difficult to tell the tinpot from the titans. So much so that a 2017 Forrester blog post opened with a riddle What's the difference between your content and mashed potatoes The answer, of course, was Nothing we continue to churn out content only for it to be buried like more mash under a mountain of mash. Today, content is being created and deployed at an increasingly exponential scale.
4 Social Media Tips & Templates to Save You Time
Do you spend hours each day on social media Are you looking for ways to increase your productivity Social media templates can fine- tune your processes, boost your efficiency and save you lots of time. In this article we'll be looking at where to find templates, as well as how to create and use them in your day-to-day social media marketing. 1 Image Templates Not only should you create cover photos and profile images, but you should also create images that contain a call to action.
Consider Selfies For Social Media Marketing
After that very famous selfie taken by Ellen Degeneres broke Twitter, the selfie craze has grown hugely. It's even cropped up in the recent Thai military coup and it seems that the selfie has some sort of power to tap into the collective zeitgeist. Perhaps it merely states I was here' but regardless, this growing trend looks set to continue. With any sort of contemporary craze there's often the possibility of using the cultural cache to benefit your marketing efforts.
The Bumper Guide to Small Business Blogging
A good blog is vital to the success of any modern website. Not only does it aim to inform and entertain, a blog increases site visitors, improves trust and ensures that the site is regularly visited by search engines and traffic alike. Blogging has become increasingly popular year in, year out, as many website owners have come to realise just how much of an impact a good blog can have.
What if the Biggest Threat to Your Company Is Sitting next to You?
Why HR is so important in mitigating cybersecurity threats What can HR do to protect the company and its employees How to build a cyber secure culture Considering the fact that nearly 75 of security breaches come from inside, it's high time for HR departments to take IT security into their hands. Cybersecurity breaches are destructive and costly for the companies, but HR can play a decisive role in minimising the risk.
The Facebook Tick That Is Ruining My Life
Like millions of other folk around the world, there's nothing I enjoy more than wasting about 2 hours of every day on Facebook. Whether I'm debating subjects of which I have no knowledge in some vain attempt to feel self-righteous, or looking at ridiculous videos of people hurting themselves and laughing when I know I shouldn't, Facebook is my Achilles heel.
Straight Out Of The Starting Blogs - 5 Mistakes That New Bloggers Make
So, you have decided to start a blog, have you Are you looking forward to writing your first article, building a following and getting your first comments Deciding to start a blog, whether as a hobby or for professional reasons, can be an exciting prospect. I first started a video game review and opinion blog a few years ago and it was fun to think of new topics, share articles and count the likes that I reaped. OK, I could usually count them on one hand, but that really isn't the point here.
How To Prove Roi For Social Media
So you've spent ages building up your social media portfolio, crafting your Twitter and Facebook pages to perfection, attracting lots of subscribers to YouTube and connections on LinkedIn. You're getting lots of positive comments and feedback, everything seems good then someone asks you to prove ROI for social on all your efforts and it's hard to give them a response.
Greggs Social Media Team Owned The Internet Today
In the past I've penned many a post on how to deal with a business disaster on social media. So it's heartening when something happens and you see it dealt with perfectly. And that's just what the team at UK bakery Greggs did today. As sometimes happens on the net, somehow the Greggs logo that appears under the Google Places map with further information about the company got defaced.
Tweeting: How To Get The Most From Your 140 Characters
It is the second most popular social network in the world, and a favourite for those of you who like to keep up with the day-to-day goings on of your favourite celebrities. However, Twitter can also be a goldmine for marketers looking to connect an audience with their brand. You may feel that 140 characters does not give you much flexibility for marketing posts.
How to Use Social Media to Land Your Ideal Job
So, another academic year draws to a close. Students around the world have mostly finished their exams and coursework for the year, results are beginning to trickle in, and all they have to do now is relax, enjoy the summer, and look forward to starting it all over again in September. Well, not quite.
Necessary with Our Guide to Social Media Marketing
Why is social media still a powerful tool to promote your business The answer is simple, it's all about efficiency. There's no more efficient way to engage with your customers, keep your brand in their awareness, and begin that all important top of the funnel marketing process. Content marketing plays the long game and it's very good at it, but social media is there, in your face, day in-day out, hammering home your brand message. The appeal of social media transcends generations as well.
10 Ways Infographics Will Immediately Benefit Your Business
Hello, and welcome to the first of what will be a 10-part series on the wonderful and valuable subject of infographics. We've thought long and hard about the topics and titles that we will be covering over this series, and we're pretty sure that by the end we'll have all bases covered. Enjoy Over the past couple of years, infographics have become BIG NEWS for businesses, especially in the B2B realm.
How to Market Your Latest eBook
Traditional print publishing deals are hard to come by, and today's reading public are as comfortable with tablets and smartphones as they are with paperbacks. So many independent authors are taking the self-publishing route and releasing their work as eBooks. Independent or not, authors still have to eat and that means making money. From eBook sales, preferably. Getting a book out there is only the beginning of the story you have to let people know about it.
5 Social Networks You May Not Have Heard Of
The 5 Unheard Social NetworksIf someone told you there was a social network exclusively devoted to knitting, would you think they'd gone woolly, in the head Well there is. It's called Ravelry, and it's just one of several social networking platforms dedicated to niche markets, specialist functions, or which are just so obscure that you'd only know about them, if you knew about them.
Six Ways To Host A Winning Twitter Competition
Contests can be a great way to draw people to engage with your business and help you to promote your brand, and social media provides a convenient and simple medium on which to run one. By offering a little quid pro quo , you can often gain the same return as a whole load of hashtags. Twitter in particular is a great platform from which to run a successful social media competition, as it provides a quick and easy way for your fans to interact.
How To Build A Super-engaged Instagram Following
It's still a bit of a new kid on the block, but as a social network it is thriving. I love Instagram the smartphone has turned the world into amateur photographers, and most of us are pretty good at it (especially after we've applied some of Instagram's cool filters). No matter where everyday people are in the world, they are taking stunning photographs of the landscape, the cityscape and the seascape around them, and loading these glorious pics up on Insta for the rest of the world to view and...
How to Use Crowdfunding to Kick-Start your Business
For every web professional it's a competitive world out there and even if you have an awesome idea for an app, or design project, there's often one thing that holds back even the most talented. That is, of course, cold hard cash. Setting out in business isn't easy and doing so without backing is even more difficult. However, it's not impossible and crowdfunding has given many a fledgling start-up the boost they need to really get going on a project.
Why I Never Read Your Sales Emails - Thoughts from a Marketing CEO
With a reasonably large audience on social media, coupled with the fact that I own a marketing company, I'm no stranger to sales emails. Every morning I grab my coffee, open Microsoft Outlook, and am flooded with countless unsolicited emails. And while I may not have asked for them, I always glance my eye over the subject lines, just in case there's something of value you never know. Actually, more often than not, I do know. I know what to expect, and 99 times out of a 100, it's junk.
Launch Your Start-Up with these Content Marketing Strategies
Start-up companies face a number of challenges in making themselves known, and breaking through commercially. Limited resources, a lack of recognition in the eyes of the consumer, and competitive markets that are already densely populated, are just some of these hurdles. As a start-up, content marketing is one of the most effective tools you can use in meeting these challenges and creating awareness of what you have to offer.
Guide to Non-Google SEO
When we think about optimizing for search, often the only search engine that springs to mind is of course Google. The search giant is now so huge that it completely dominates the SEO landscape and so search specialists and small businesses tend to rely completely on tactics aimed at Google. As of April 2014, market share for search engines in the US according to Comscore was Google 67.5 Microsoft 18.6 Yahoo 10.1 Ask Network 2.5 AOL, Inc. 1.
What Is Content Marketing And How Will My Business Profit?
It can almost seem like a meaningless buzzword for business owners who know little about it. I know this to be true, in fact. I've lost count of the amount of people who have asked me what I do for a living, and when I explain to them that I'm a blogger and my work consists of providing quality written content for online businesses, I'm more than often met with a rather puzzled stare, followed by the question So how do you make money from that There seems to be no particular demographic that...
Big Data Made Simple: A Beginner's Guide
There's been a new buzzword floating round the internet for the past few years now Big Data'. For a while, many assumed that's all it was a buzzword, a fad, something invented by tech geeks and analytics professionals to give their positions even more power over the rest of us. Thankfully, I think it's fair to say that such scepticism has passed. We've accepted it now. Big data is here, and it's a big deal.
Blogging Is Art: 3 Content Prompts To Reawaken Your Creativity
Another blog by a blogger about blogging. Well, yes it is. We are a digital content company after all, and so if we can't give a few tips to all those prospective bloggers out there, then who can I've chosen this topic today because I know from my personal experience of doing this job everyday that at times it can feel like you're just regurgitating the same old stuff again and again and again and again and again and again and again.
Three Brands Who Have Mastered Social Media.
By now it is no secret that businesses would do well to try and leverage the power of social media to boost their reach and awareness. If I had to count up the number of articles I myself have written on the ways in which businesses can use various platforms to their benefit then, well, it would be about ten, but then I haven't been blogging for very long.
The markITwrite Guide To Getting You Started On Twitter
If you've been using Twitter for a while, then you most likely know your way around quite well already. In fact, you may well have mastered the art of tweeting, tweeting tips, Twitter etiquette, and all that comes with using the birdie However, if you've just started and you're just getting to know your way around, you can't be blamed if you're finding the whole thing a tad daunting.
5 Reasons your Site Needs a Professional Blogger Today
Whether your site is selling eLearning products, wearable gadgets or cloud based services, do you really need a blog Well the short answer is yes. What's more, not having a blog can really put you at a disadvantage compared to your competitors who may already have a variety of quality content on their site.
5 Pro Tips to Increase Traffic to your Website
It is every businesses aim to get more customers. Most of us are used to coming up with new and interesting ways to get people to buy our products and use our services. But most of these methods don't apply in the digital arena. Here we are bombarded with confusing words such as SEO and Data Analytics. As a result many of us are failing to increase traffic to our websites that we should. Luckily we at markITwrite are here to help.
How to Grow Your Website Traffic with Infographics
The number of web users searching for infographics has exploded over the past few years. Between 2012 and 2014, demand for infographics increased by 800 , and there's little reason to suspect that the web's appetite for them has dropped off. In today's world of information overload which, according to research, has rendered the human race with a shorter attention span than that of a goldfish visual marketing is increasingly proving to be the solution to grabbing and holding audience...
Top 3 Social Media Mistakes To Avoid At All Costs
Social media marketing done well can be a great thing indeed. It's largely free, and, if you connect with the right people at the right time, then you can suddenly see you brand's popularity literally snowball overnight. However, when it's done badly, the opposite can be true. A poorly managed social media campaign can do irreparable damage to a brand's image, which, once shot, is almost impossible to recover.
How To Develop A Marketing Plan For Linkedin
LinkedIn, aimed at professionals and businesspeople, is a unique social network. Primarily for business networking, it can also be used to enhance your company's online marketing strategy. While establishing a profile for you and your business is important, as it is across any of the top social networks, there are a surprising amount of people who aren't using it to its full potential.
6 Social Media Marketing Tips For Your Brand
Every business that has an online presence (and that should be most) needs to concentrate some of its marketing efforts on social media networks. However, in this crowded marketplace it can be hard to ensure that your voice (and brand identity) is heard above the social chatter. To stay ahead of the competition it's worthwhile researching your ideal audience first.
How To Own Social Media: Always Coca-Cola
Big brands with big budgets have a lot of spare time and resources to experiment with social media marketing. They hire the most innovative (and expensive) marketers in the world, and then spend lots of time (and money) stamping their presence on the biggest social platforms the World Wide Web has to offer. Of course they do. Facebook has 1.44 billion users. Twitter averages out at 236 million monthly active users. Instagram has 300 million. YouTube 1 billion. These stats are incredible.
6 Reasons Why You Should Choose markITwrite for Your Social Media & Tech Content
When it comes to choosing a creative digital agency to write your tech articles or run your social media, it can be tricky picking the right one. After all, with so many companies promising the world, how are you supposed to know which is the right choice for you Well, we think we've got that covered, and we hope that by the time you've finished reading these 6 reasons, you'll think so to.
Social Media and Stress
You may have heard that Twitter experienced an outage a few days ago and the resulting furore has led to many people questioning whether our dependence on social media and stress is linked. Our own Martin Butters spoke at length about the disruption the Twitter crash caused to his usual routine. Of course, we must remember that social media is not just used for frivolously wasting time and procrastination. It is also not simply a tool for catching up with friends or sharing photos.
6 Essential Digital Marketing Tips for Budding Entrepreneurs
With print media going out of fashion, more brands are relying on digital marketing to expand their customer bases. Arguably, the best aspect of digital marketing is that it is accessible to businesses of any size, age and budget. There is no one solution to suit all, but we'll go over a few options worth considering for anyone with a start-up looking to get their name out there. Focus on Your Unique Selling Point (USP)A common pitfall for new businesses is that they try to do everything.
Is Augmented Reality the New Social Media?
The term augmented reality' was first coined by Boeing researched Tom Caudell in 1990. When he used it, he was referring to a head mounted digital display that technicians could use to guide them in assembling electrical wires in aircrafts. The concept remains similar now, but has expanded beyond any one specialist industry. The term now refers to any interaction of superimposed enhancements onto a real world environment.
20 Great Ways To Drive Traffic To Your Blog
A fledgling blog can be an exciting thing. You get to flex your creative writing muscles, and can expect whole new swathes of visitors being drawn to your website to boot. No matter whether you're blogging for business or for pleasure, it can be a rewarding and fulfilling addition to your day. However, very soon you will realise that people do not just flood to your blog automatically.
How to Design the Perfect Landing Page for your Website
They may have been around since the dawn of the Internet, but landing pages are still an excellent way to target marketing materials to the right people. Even more importantly, landing pages are one of the best methods of creating beneficial communications with potential customers. Of course, no one is going to interact with your company if your landing page is badly designed, in fact you may find you lose customers.
5 Fantastic Sources For Free Stock Images
I've found myself harping on quite a lot in recent blogs about how social media has gone visual. Now, as worrying as that may sound to all you budding young bloggers out there, the fact that the visual web has taken off in spectacular fashion should not actually be too much of a concern per se . No. When I say that social media has gone visual, I don't actually mean that written content is no longer valuable it is.
Why your Startup Needs a Social Media Management Company - and how to Choose One.
It's highly unlikely that in 2020 there are still businesses that are unconvinced about the value of social media networks. However, for any remaining skeptics that may still be out there, here are some of the latest social media statistics that should help you realize the opportunity that is social media. Growth of Social Media In 2019, the global social media user base expanded by 9 to reach 3.48 billion, or 45 of the world's population.
5 Technologies That Every Entrepreneur Needs
These days, becoming an entrepreneur could be said to be a lot more accessible than it has in the past. The internet has opened up a world of opportunity, as has the fast-paced evolution of technology. That said, nobody said that it was easy becoming a successful business person, so here's some essential technologies that every entrepreneur needs to get them well on the way to earning their first million.
Ten Things I Wish I Knew When I Joined Twitter
There is a tremendous amount of people on Twitter these days, and that means that if you aren't on there as well, you may end up missing out on something. No matter whether you're a business person looking to make contacts, or an enthusiast looking for people to share with, Twitter offers you a platform for exactly that. Despite this, there are still people who feel anxious about Twitter, and unsure exactly what they should and shouldn't be doing on it.
Strategies For An Effective Social Media Campaign
Social media is fast becoming the primary means of reaching an audience young people don't even read newspapers anymore if they want the news they'll see what's trending on their favourite social network. It's no surprise, then, that one of the most effective means of marketing in 2016 is through the utilisation of these social media channels.
Business IT Security: Is Yours Good Enough?
When it comes to protecting your customer's data and your own, getting security right can be something of a headache. Online threats are common and are becoming increasingly sophisticated in that they are capable of evading commercial antivirus solutions. It's been known for years now that the most effective way to combat threats is to use a layered' approach that uses several methods to detect and eliminate threats.