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Crazy Nutrition Athletic Formula is overall a well-made electronic product in this group that you can buy online. It is secured by clickbank policy, and you could ask a refund within 60 days and all your money will be paid back with with no hassle.

Evolution of Fitness Industry in India - Riding High on Growth!

First things first, the health and fitness industry in India is poised at an inflection point, with high market fragmentation, stupendous market potential and end-to-end overall growth. Several new business models are emerging to disrupt this industry. The fitness and wellness sector in India has come a long way from the days of the local akhadas' to wrestling now being a part of the international Olympics, with India actively taking part in it and winning medals for the country. Bodybuilding and powerlifting championships are other such examples. Since pre-historic times, mankind's tryst with fitness was driven by the will to survive and this he did, through hunting. Festivals and social occasions made people travel huge distances and perform for hours together, which in turn required exceptionally higher levels of stamina and strength. Then occurred agriculture and farming and after that, men were trained extensively to become fit soldiers.

Fitness Mobile App Fitso Raises $200K in Angel Round from Droom CEO, Others

FITSO, a fitness mobile app, has raised 200,000 in angel round of funding from Varun Khurana, Ex CTO, Grofers Samar Singla, CEO, Jugnoo and Vinay Bansal, CFO, Wildcraft. Gurgaon-based Jogo Technologies Pvt Ltd, which owns and operates Fitso, will use the funding raised to strengthen its technology backbone and expand operations to multiple cities. The company is launching services in Mumbai on January 17. FITSO works as a social platform that enables people with similar interests in fitness, to connect with each other, participate in various fitness activities happening around them, hire professional coaches and much more. Its ability to connect fitness enthusiasts further helps Indian women to take their first step towards fitness. Also Read 5 Indian Startups that Help You to Stay Fit

Fitness and Wellness Online Marketplace Startup Gympik Buys Competitor Fitness Papa

Ltd., which owns and runs Gympik.com, an online marketplace for fitness service providers, has announced the completion of its acquisition of FitnessPapa. As part of the deal, the FitnessPapa team will join the Gympik team and Sourabh Kumar, founder of FitnessPapa, will also join the Gympik core team. The FitnessPapa Passport, a monthly fitness program membership, allows its users to join the best fitness centres in the FitnessPapa network for any kind of workout. Started in March 2015, Fitnesspapa has more than 500 fitness centers in its network spread across Bangalore, Chennai and Coimbatore. Following this acquisition, Gympik seeks to advance its current services through its merging with FitnessPapa's One Pass membership classes, said Amaresh Ojha, Founder and CEO of Gympik.

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How Fitato Aims to be the Umbrella Brand for All Niche Fitness Facilities in the Country

Fitato lets users access 100s of Gyms & Fitness studios in the city all through a single membership. It gives one the flexibility to workout anytime and indulge in various activities all around the city, be it near their house or their office. We want you to dance your way to fitness with Zumba, get flexible with Yoga, learn self-defense with Martial Arts, get high on rock climbing, do laps in a pool or pump iron at the Gym of your choice all through ONE single membership. The fitness market is very vast and the scope of disruption is huge, and they are clear indicators for the same across all industries, right from cooking oil to our very own Prime Minister promoting Yoga. After the massive success of ClassPass, a global competition in the same space, a lot of Indian startups boom with ideas not very different from each other. Over the course of this year, we saw most of our competition either pivoting or shutting down and a few achieving little success now.

Tech Startup Gym Trekker Wants to Become a One Stop Shop for all Fitness Fixes

Urban life gives new meaning to the phrase Life in the fast lane'. Our work days are no longer strictly 9 to 5. Virtual access via technology ensures that we are always connected and on the go. Work hours stretch out and unfortunately, they are the only things that get any stretching done. Lifestyle diseases are on the rise and a general sense of discontentment tends to creep in when our lives revolve around work and work alone. The situation is alarming and calls for paramount attention. It's time to take a break from the rat race of career and profession and run the real race. And like Kennedy said, Physical fitness is not only one of the most important keys to a healthy body, it is the basis of dynamic and creative intellectual activity .

Fitness Discovery Platform Fitternity Raises $1M from Exfinity Venture Partners

Mumbai-based online fitness discovery platform, Fitternity has raised 1 million in its first round of funding from Exfinity Venture Partners for expansion in new cities. The new funding will also go towards operations and marketing as well as technology enhancements. The company was started in January 2014, it has listed over 7,500 centres and collaborated with 1,500 service providers in Mumbai and Pune since its inception. Fitternity is a marketplace where users can find fitness options (everything from gyms to trainers, pilates to marathon, dietitians & more) based on their interests, locations and requirements. They can get all details (like offerings, photos, reviews, rate card, timings etc.) without stepping outside their house and can also book unlimited trials (free sessions facilitated by Fitternity) till they figure out the right option. The startup was founded by Neha Motwani (Founder and CEO) who quit her job as a consultant at Aon Hewitt.

5 Indian Startups that Help You to Stay Fit

With the growth of location based service aggregation startups in the country, a new niche segment has emerged leveraging this principle marketplace for gyms and other fitness centers. Startups operating on these lines are making it easier for people to discover and enroll into membership programs to get fit. Here are 5 websites (some with their own twists to the conventional membership programs) that you can use to find gyms, Pilate classes, Zumba classes and more New Delhi-based startup Classverse was founded by ex-Jabong Director Rukaiya Kanchwala in June 2015. It provides its users with unlimited access to fitness studios, classes and gyms across a range of Indian cities for only one month membership price. The startup's goal is to make fitness convenient and connect new customers to gyms and studios without the dreaded annual contract. Currently, its service is available in Delhi and Mumbai. It has plans of pan India expansion in the coming few months.

Fundingwire: Fitness Startup Raises Funding From Mukesh Bansal, Marijuana Delivery Platform Raises $2.1M From YC &

Mukesh Bansal Backs Fitness Startup Cult Bangalore Bangalore-based fitness startup, Cult, has raised an undisclosed amount of funds from Myntra's Co-Founder Mukesh Bansal. Founded in 2015 by Rishabh Telang and Deepak Poduval, the startup offers training programmes without using traditional gym equipment. It offers It contains a boxing rings, jump ropes, boxing bags, tyres hammer, speed chutes, resistance bands, and plyometric boxes.

How Fitness Startups are Creating Waves in the Indian Startup Ecosystem

Worried about gaining weight if you stop going to the gym Are you looking for a swimming class in your vicinity or want to indulge in resistance training to stay fit If hitting the gym, jogging on the promenade, or swimming does not sync well within your current schedule, then what are the other options that may help you stay in shape and lead a healthy life With the young and old alike be it working professionals, kids, housewives and college-goers turning fitness conscious, online platforms and apps are witnessing a massive boom in their user base. Hectic schedules and rising stress levels seldom allow a person to follow a proper fitness regimen or pursue a well-crafted workout schedule. In order to help people realize their fitness goals and offer them personalized, innovative ways to stay fit, a pool of fitness startups have emerged in the country.

Xiaomi's Fitness Wearable Partner Huami Raises USD 35M in Series B

Xiaomi's fitness wearable partner, Huami has raised USD 35 million in series B funding led by Banyan Capital, Sequoia Capital, and Morningside Capital. This round valued the company at USD 300 million. Xiaomi itself didn't put any money into this newest round but had contributed to its series A funding with participation from Xiaomi co-founder Lei Jun via his Shunwei China Internet Fund at the beginning of this year.

Xiaomi Unveils its First Wearable Device - a USD 13 Fitness Band

Chinese smartphone maker, Xiaomi has unveiled today its first wearable device, a fitness band for USD 13, including sensors for tracking various health metrics and can even act as an alarm clock. The market availability and international launch plans of the fitness band are still undisclosed. This fitness band launched by Xiaomi CEO Lei Jun, explaining that he had tried a lot of competing similar devices in the past but none ever stuck. Lei said that Xiaomi has striven to make the Mi Band stand out with a few key features in particular, it can last 30 days on a full charge, and is waterproof with an IP67 standard.

Google Opens Fit SDK; Launches Fit App to Capture Fitness Data at One Place

Google Fit Android App will capture all the activities throughout the day like walking, running and cycling as well as displaying key fitness data. This app will provide an opportunity for users to discover apps that help them track their fitness goals using Google Fit. With the launch of Google Fit APIs, any developer can store or read the user's data from Google Fit, after user's permission of course, and use it to build powerful and useful fitness experiences for their users. In April, Facebook has bought fitness tracking app Moves that can tell users details like calories burned distance travel etc. FlyFit, another wearable health tracking device tries which is currently running its Kickstarter campaign, tries to stand apart from the crowd by attaching itself to a different body part the ankle.

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Kalaari Capital Invests Series A Funding in a Weight Loss and Fitness Startup Truweight

Hyderabad based a weight loss and fitness startup, Truweight has raised series A funding from venture capital firm Kalaari Capital. The amount of funding which has not been disclosed, will be used to develop a mobile app and to strengthen its presence across India. It was started by Co-founders Vishnu Saraf and Megha More.

5 Fitness Rules Entrepreneurs Should Follow

Fitness by default comes with some other benefits than just the exterior physical appearance. I remember being a skinny kid growing up. But I always had the aspirations to be fit. Trust me for a beginner that first step seems the hardest to get on the fitness road. Very much like that first step an entrepreneur takes towards his startup. My entrepreneurship lifestyle has a lot of fitness rules incorporated by default. Here are my Top 5 Fitness rules that should gel in completely with an entrepreneur's personality. You got to have Specific Goals. In fitness- whether you are trying to lose weight, add muscle or run a marathon. If you don't have specific goals then you are pretty much heading everywhere (which means nowhere by the way). Note that the word Specific holds the key. You don't just want to be fit. It's like saying my goal is to be an entrepreneur. Duh That's being a wannapreneur. An entrepreneur goes after a specific goal and that's defined in his vision.

Is Online Fitness Industry in for Long Haul or is it a Fad?

Health & Fitness industry is yet another segment that has been witnessing such an evolution. In the past 2-3 years, Health & Fitness industry in India has been going through a sea change with the advent of marketplace models of gyms, Zumba classes, fitness coaches etc. India, with its nearly 1.4 billion people and its unique demographic proposition definitely offers a sea of opportunity in the fitness space especially with the burgeoning per-capita income, rapid urbanisation, sedentary lifestyle coupled with improper nutrition and associated lifestyle diseases No wonder, India is already the diabetes capital of the world with nearly 60 million diabetic population according to the World Health Organisation's report A recent phenomenon hence has been the shift in the perception of common man towards Preventive Healthcare, of which fitness forms an integral part.

Drawing Your Ideas on Paper

Don't overlook the value of sketches on grid paper Getting your ideas down on paper is a quick way to map out the basic look and feel of your app. Designing a game that requires a completely custom interface Drawing your concept on paper may be your only rapid option, since this would be impossible to do with only the standard controls available in Interface Builder. Sketch it first by hand to work out the design kinks, and then construct the final custom artwork in Illustrator or Photoshop.

The Fastest-growing U.s. Population Subsegment Now Number Nearly 50 Million

Culture is the most basic cause of a person's wants and behavior. Human behavior is largely learned. Growing up in a society, a child learns basic values, perceptions, wants, and behaviors from the family and other important institutions. A child normally learns or is exposed to at least some of the following values achievement and success, activity and involvement, efficiency and practicality, progress, hard work, material comfort, individualism, freedom, human-itarianism, youthfulness, and fitness and health. Every group or society has a culture, and cultural influences on buying behavior may vary greatly from country to country (see Real Marketing 5.1). Failure to adjust to these differences can result in ineffective marketing or embarrassing mistakes. Marketers are always, trying to spot cultural shifts in order to discover new products that might be wanted.

The Business Portfolio

The GE approach considers many factors besides market growth rate as part of industry attretctifBeness, It uses an industry attractiveness index made up of market size, market growth rate, industry profit margin, amount of competition, seasonally and cycle of demand, and industry cost structure. Each of these factors is rated and combined in an index of industry attractiveness. For our purposes, an industry's attractiveness is high, medium or low. As an example, the Kraft subsidiary of Philip Morris has identified numerous highly attractive industries - natural foods, speciality frozen foods, physical fitness products and others. It has withdrawn from less attractive industries, such as bulk oils and cardboard packaging. The Dutch chemical giant Akzo Nobel has identified speciality chemicals, coatings and Pharmaceuticals as attractive. Its less attractive bulk chemical and fibre businesses are being sold. The BCG, GE, Shell and other formal methods revolutionized strategic planning.

Implementing Total Quality Marketing

Quality has been variously defined as 'fitness for use', 'confonnance to requirements' and 'freedom from variation'.2 '5 The American Society for Quality Control defines quality as the totality of features and characteristics of a product or service that bear on its ability to satisfy stated or implied needs. This is clearly a customer-centred definition of quality. It suggests that a company has delivered quality whenever its product and service meets or exceeds customers' needs, requirements and expectations. A company that satisfies most of its customers' needs most of the time is a quality company.

Cost Based Pricing t Cost Plus Pricing

Consider Thorn selling its 10 V 2D energy-saving electric light bulbs to a hotel manager. The SL18 coses far more to make than a conventional 60-watt tungsten light bulb, so a higher price has to be justified. Value pricing helps by looking at the hotel manager's total cost of ownership rather than the price of electrie light bulbs. The life-cycle costs of the manager using a tungsten bulb tor the 1,000 hours that they last includes the price of the bulb (60p), the labour cost of replacing it (SOp) and electricity ( 4.80). The life-cycle cost of the tungsten bulb is therefore 5.90. The Thorn 10W 2D bulb uses a sixth of the electricity of a conventional bulb and lasts eight times longer. Its lite-cycle cost must therefore be compared with the cost of owning eight tungsten bulbs 8 x 5.90 S47.20. To work out the value of the Thorn bulb, its cost of ownership is also considered changing the bulb 50p and electricity 6.40 (one-sixth the electricity costs of eight tungsten bulbs).

Value Delivery System

The company needs to work out how much it would cost to reduce the defection rate. If the cost is less than the lost profits, the company should spend that amount to reduce customer defections. In this example, if the company could spend up to 1.5 million (0.3 x 5 million) to retain the lost accounts, it would be

Advantages of Magazines

Selectivity One of the main advantages of using magazines as an advertising medium is their selectivity, or ability to reach a specific target audience. Magazines are the most selective of all media except direct mail. Most magazines are published for special-interest groups. The thousands of magazines published in the United States reach all types of consumers and businesses and allow advertisers to target their advertising to segments of the population who buy their products. For example, Modern Photography is targeted toward camera buffs, Stereo Review reaches those with an avid interest in music, and Ebony focuses on the upscale African-American market. Many new magazines are introduced each year targeting new interests and trends. According to Samir Husni, who has been tracking magazine launches since 1985, the category with the greatest number of new magazines during the past 15 years is sports.

Search It Brainstorming STEP 1 Yahoo Overture Keyword Selector Tool STEP 2 exercise STEP

176154 exercise equipment 29006 exercise bike 24922 exercise ball 19918 the firm exercise 14391 exercise program 20679 exercise fitness 13232 exercise machine You may need to perform a few keyword searches to find the best grouping of specific keywords that relate to your site. For instance, you already tried doing a search for the keyword fitness. This returned a ton of listings but 98 of them were too general or too difficult to tie-in to your personal training service in a natural way. As a certified personal trainer, your credibility is already established. Your well-written, well-researched article cements that credibility. Your visitors will be interested to see what else you do or offer. And when you recommend a book, video, or exercise machine, your visitor is more likely to heed your advice and make a purchase However, all visitors can potentially earn you income, no matter where they live, if you are an affiliate of related, non-competing merchants. And that's the best part.

Additional Notes about MSN Ad Center

MSN AdCenter still has some bugs to work out. At the time of this writing (June 2006), AdCenter still has several known bugs. If you spend much time using the system you are likely to see a few error messages and system timeouts. According to conversations I have had with my ad representative, Microsoft is aware of these system problems and is actively working on fixing them.

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Develop Profitable Keywords

You are a personal trainer who lives, breathes, eats and sleeps fitness. You head straight to that part of any bookstore. Your friends beg you to talk about something else for a change And now, you want to take your expertise onto the Net -- to acquire new customers from your local marketplace, as well as to generate additional income from a global market as an affiliate. All set Remember you are a personal trainer in this trial run so don't take off your running shoes just yet.

Cross Selling and UpSelling

Another way to cross-sell is to provide a link to purchase other apps from within your own app. You always need to provide a screen with other apps to promote. An example of this approach using the app's menu screen to showcase other apps is shown in Figure 16.5. Some developers have formed consortiums to help each other sell the others' apps. You may also be able to work out revenue-sharing agreements where you promote other developer's apps from within your own app.

Influencer Marketing Is About Relations: Paragon Fitwear Lives It!

Sending out products to influencers and hoping for the best was not the road Jeffrey Serini and his partners wanted to take. Instead of pushing out great amounts of products to countless anonymous influencers, they started by getting to know the person, their lifestyle, and motivation before engaging in a cooperation with them. Thanks to this approach, the premier fitness apparel brand Paragon Fitwear has built a vast network of influencers strongly connected to the brand and seen record sales growth for several consecutive quarters. When Paragon Fitwear started in 2013, Jeffrey Serini and his partners quickly realized the potential of working with influencers. Who can promote products fitness apparel better than people actually wearing the items on a daily basis But the brand was so close to their heart that the founders decided to put all their effort into finding influencers who shared the values and beliefs of the brand.

5 Ways to Grow Your Mobile App Startup

Since evolution of smart phones, the mobile application market has boomed like never before. Mobile apps are no more limited to games or utilities. Nowadays shopping, banking transactions, education, fitness, entertainment, etc. everything is available through mobile apps, which is not only user friendly but also data saving.

Online Travel is $534 Billion Industry - These 5 Business Models Rule

Aspiring entrepreneurs can take the travel industry forward with specialized travel activity websites. To save time, you can choose a platform like Funaway to build a travel activity website within a matter of days. Websites like Footloos delivers the best travel experience by enabling the traveler to choose their experience type such as culinary, adventure, fitness, water sports, and more. Starting right from the homepage, Footloos works to engage the user with its high definition images and travel activity search feature. Visitors can book different experiences like fitness, diving, adventure, local events, and more. The website deals with major tourist islands in Asia such as Koh Samui, Koh Phangan, Koh Tao, Koh Chang, Phuket, and more.

The Year of AR, VR and AI

As we step into a new year, we look back and see all the technical advancements that have occurred in 2015. We'd say 2015 was the year of the sensor, since we saw sensors aplenty in a plethora of devices smartphones (as fingerprint readers) and wearables (fitness, sleep and other trackers) being the most notable of these devices that I'm referring to.

Practo's Revenue Surged More Than 10 Times! And There's More to It

Back in 2008 when Shashank ND and Abhinav Lal founded Practo, they started its operations in Bengaluru. Over a span of 7 years, Practo has entered 15 countries across the globe. Recently it started operations in Kula Lumpur in October last year. The company claims to have more than 1.3 lakh doctors on its platforms and more than 4 million monthly searches. They went on an acquisition spree this year, making four acquisitions in a span of five months Fitho Wellness (fitness and preventive healthcare), Genii (a tech products development firm), Insta Health (hospital information management solution provider) and Qikwell(doctor appointment booking platform). In a crowded space of healthcare platforms, where a few like HelpingDoc have shut down and others like Fitho and Quikwell have gotten acquired, Practo competes closely with Lybrate. So far, it seems to be emerging as a clear leader in this space.

#Dealwire - Cloud Computing Firm Nutanix Acquires Pernix Data & Calm.io & More

Healthcare and fitness startup CureFit, which was founded by Myntra founders Mukesh Bansal & Ankit Nagori, has acquired fitness centre operator Cult' for 3 million. The reason behind the acquisition is the company's vision to provide omni-channel solutions to its users.

23 Smart Ways To Increase Your Confidence, Productivity, and Income

For several years, the first thing I did in the morning was go to the gym. And although health and fitness are essential to me, they are not my 1 priority. I recently learned a brilliant strategy for getting to your why from Joe Stumpf, who is an author, CrossFit champion, and renowned transformational coach.

7 Startups Passionate about Keeping India Healthy

As per IBEF latest report, Indian healthcare sector is growing at a 15 CAGR to reach 160 billion by 2017 and 280 billion by 2020. The industry is growing at a tremendous pace owing to its strengthening coverage, services and increasing expenditure by public as well private players, estimated at a CAGR of 5 during FY 2008 15 to 70 billion by 2015. Startups operating in this space are making it easier for people to avail healthcare services to stay fit. Here are 7 startups that people can use to access a variety of choices from Yoga, Zumba, Pilates, Aerobics, MMA, Cross Fit and many more. Description Fitpass is your pass to workout anywhere, anytime across 1000+ gyms and fitness studios in Delhi NCR. Priced at Rs.999 per month, the startup gives its users the flexibilitiy to workout when they want, how they want and where they want.

Google Wire: Google Aggressive on Mobile - Launches Health, Android Auto, TV and more

The company is also planning to release a set of Google Fit APIs to app developers, that can manage and combine multiple types of health data. The Google Fit API will allow app makers to present a complete picture of the user's fitness, as Google says it. Venture Beat says Google says that Nike FuelBand plans to publish the user health data it gathers to the Google Fit platform, which will allow apps to integrate that fitness and health data. Mashable says By using sensors on mobile devices and wearables like Google's smartwatch collection users will be able to have a better handle on their various health and fitness-related data to give better recommendations. For example, weightloss app Noom (an early partner of Google Fit) can combine workout data, your weight in real-time (it works with the Withings smart scale) and your eating habits, it monitors your activity and makes suggestions (i.e. when your cookie habit is getting too high, it will intervene).

Deal Wire: Sportz Village, India Lends, Rock N Shop and Edu Comp

Sports and Fitness Education Venture SportzVillage Raises 10M from Gaja Capital Sports and Fitness Education Venture SportzVillage Raises 10M from Gaja Capital Image Source Facebook Mumbai and Bengaluru based sports and fitness education venture SportzVillage has raised around 10 million in its second round of funding from mid-stage private equity firm Gaja Capital . The new funding will be used to extend its operations. In 2010, the company had secured about 2 million from Bharati Jacob and Mahesh Murthy-led early-stage fund, Seedfund, primarily for its EduSports business.

Is India a seasonal / festive led eCommerce market? Perspectives from leaders in Indian Online Retail

Prashant Tandon, Healthkart I do not think eCommerce will be seasonal or festival led for a store like HealthKart.com. In my view, eCommerce also follows the consumer consumption patterns just like traditional retail. What this means is that for certain verticals like electronics, jewelry, home decor etc. there will be a festive seasonal spike. However for many categories we operate in, the need of product and hence the demand is consistent throughout the year and festivals seasons do not have a significant impact. Having said that, we do expect a 20-25 jump in our sales for fitness weight management products in this festive season.

Wearables - The Next Big Trend in Mobile Payments?

Personal training The wearables can be used for personal training programs by setting data and trackers of the desired fitness training programs. The maximum number of wearables are in the health and fitness activity. The Wearables Database report by Deloitte and Vandrico Inc. mentions that currently there are about 438 devices in the global market that fall across a range of categories. The lifestyle category represents the maximum wearables about 58 . The average cost of such devices is approximately 291. The concept of mobile payment is not new but most of the chatter has focused on purchasing items through the usage of mobile phones. As per eMarketer, more than two thirds of U.S smartphone users preferred to use wearable devices over mobile phones in order to make payments, on the other hand the mobile payments could also increase the pace of wearable devices as many agreed to have a wearable device if it could make in store payments.

Karo Sell: An App to Buy & Sell Pre-owned and New Lifestyle Stuff

KaroSell is a free Android mobile app that user can use to buy and sell pre-owned and new lifestyle products for men and women. This is a marketplace for apparel, accessories, fitness goods, luxury goods, products for kids, collectibles, wedding clothes and accessories, and books.

#Fundingwire: Athletto Raises Angel Funding; Didi Chuxing Raises $7B & More

Sports technology platform Athletto has raised an undisclosed angel funding from industrialist Mr. Atul Ingle. It wants to digitize the sports ecosystem and currently provides cloud-based SaaS tool to the sports & fitness facility owners to manage their facility and helps them build and maintain their online presence thus increasing their revenues.

Mobile App Marketing: What Matters Most?

You check your smartphone more often than anything else, right Yes, it grabs quite a lot of time and still you do not regret since most of the apps on your handheld device serves a crucial purpose for your life in one way or the other. From tracking your workout to booking a ticket to reading a book or watching a movie, practically all day long you are engrossed with mobile apps.

B2B eCommerce Firm OfBusiness Secures Rs 75 Cr & 6 More Funding Updates

Delhi-based fitness centres discovery platform, FitMeIn, has secured an undisclosed amount of Pre-Series A investment led by Japan-based healthtech firm FiNC, with participation from existing investor GHV accelerator. The firm had earlier secured 100,000 in seed funding from GHV in September 2015.

Things You Didn't Know About Inbound Marketing

Instead, contact the owner editorial team of a gym or fitness center. Customers in this fitness center will surely like to buy a Sports Shoe for their fitness regime. Hence, Fitness center can be termed as referring industry, where the business can refer your product or service to his existence customer and audience. In turn, you can also refer his fitness center and his services to your audience as a gesture.

Travails of an MBA on an Entrepreneurial Journey

I was almost succumbing to depression when I turned to internet for help. That is how I stumbled upon a Facebook post that mentioned about the feel good chemical serotonin, that the human body secretes during physical exercises. After a little bit of research, I decided to join a gym with the only intention of relieving the stress. I also joined a plethora or fitness communities and online discussion forums and made a few friends, who later turned out to be my current co-founders MyCareerAllies which was a Curated market place of industry professionals for career advice' pivoted to a Curated Market place of fitness professional for common man'. Back then, I was already helping a few people in one of the well known Facebook groups related to fitness, to launch as a private limited entity providing fitness services to the common man from writing B-Plan to devising the platform architecture.

6 Things You Need to Recover From Every Day

Not only will your body functioning improve as you fast, but your decision-making regarding your health and fitness will improve. Optimal fitness requires lots of good sleep and recovery. Most professional athletes get way more sleep than you'd expect. They also take many rest-days to allow for full recovery, so that when they do train, they can full-engage. To get the best results in your fitness, research has found that shorter but more intensive exercise is more effective than longer drawn-out exercise. The concept is simple Intensive activity followed by high quality rest and recovery.

What a Hot Socks Brand Can Teach Entrepreneurs About Creating a Market

Now, there's no rule at my Pilates studio saying you have to wear ToeSox specifically, but as I said, students wearing them are in overwhelming majority. I don't know whether the company works with studios, or whether the owner simply liked the product and decided to stock it, but either way, ToeSox has a captive audience at this small San Diego franchise. Multiply that across other fitness brands and you've got a sizeable portion of your overall revenues. But the company goes one step further, working with what it calls Ambassadors and Influencers. These fitness celebrities (at all levels of fame) wear the product and take photos in their socks. Because they're not blatantly advertising the brand, but rather endorsing it presumably because they like the product they're more capable of capturing the attention of their own audiences. Walking around with goofy socks has become a part of my fitness culture, where I could never have foreseen it.

What Can Pop-Up Promotions do for Your Business?

Pop-up promotions are really good value. The space itself is very cheap in comparison to other marketing channels and all the promotion costs is your time. The trick is to use that time well and draw people into a conversation. Say you run a gym, give people a quick 30-second fitness test and immediately you'll be talking about something you love and know a lot about, you're not just delivering a sales pitch. This face to face contact is what is so valuable.

China Innovation: 10 Mobile Apps in China to Know

The categories include e-commerce, on-demand, O2O, social, dating, video, consumer content, consumer finance, health & fitness and education . 2. On-demand Founded 2014on-demand cosmetics, personal trainer etc Uber has an ambitious plan to be in the delivery business of everything from food, flowers, people to whatever in your imagination. China is already ahead of the game in 2015 with on-demand of everything massages, manicure, pedicure, SPA, personal trainer, you name it. and at least 10 apps can deliver food to your door step by pressing a button. He Li Jia (which means home of beavers ) is an example of on-demand for cosmetic & fitness. Founded by serial entrepreneur (Mr. Eagle), a marketing genius who made a name with his essential oils Taobao store & beef noodle shops in Beijing. His on-demand mani-pedicure service won many girls' heart and even became a perk for some startups to attract talent.

12 Reasons Why Have You Been Unable To Achieve Your Goals

To achieve something important, you must be committed to pursuing your goal. Make a plan and stick to it. Do not give in to distractions. For instance, if your aim is to go to the gym 6 days every week, do not miss even a day. Because once you miss a day without any reason, you will not find it difficult to miss another one for no reason. Do not take any day lightly. Every day is important if you want to achieve your goal.

Consider Selfies For Social Media Marketing

Remember, the images that you pick represent not only your brand, but the audience type that you're targeting. Overtly sexualised imagery will target those with low self-esteem and really they're not the audience that you want. Those with high, or healthy, self-esteem are more likely to go to the gym, go out to eat, have a more balanced diet, and take care of themselves to maintain their image. This audience is one that if targeted effectively, can be hugely evangelical when it comes to discussing your brand think Apple.

Nike Targets Women

Perhaps no company in the world has been as successful in capitalizing on the fitness boom of the past few decades as Nike. Since its inception Nike began its new women's movement by spending time listening to women and learning how they balance their lives, what they like to wear, where and how they shop, and what moves them. Nike designers and researchers spent time scouring trendy workout spots like London's Third Space to pick up on new fitness trends. One key insight that emerged from the research is that for most women, high performance isn't about sports it's about fitness fitting in with their active lifestyles. Nike stepped up its product development and introduced flashier shoe designs such as the Air Max Craze, which has a strap for a heel and a zipper over the lace. Another new line, the Air Visi Havoc, features materials not normally seen on a playing field, such as a faux snakeskin look, baby-blue satin, and red mesh.

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